About Tactova
Built for sellers who play to win.
We make competitive intelligence actionable. Not a spreadsheet — a strategy.
“Competitive intelligence for Amazon sellers shouldn't require a data science degree or a 10-tab spreadsheet. It should be a single answer to a single question: can I win here, and how?”
— Tactova founding principle
Our story
The problem
Our founders spent years sourcing products for Amazon FBA. Every tool they tried handed them spreadsheets. None of them said: here is what to do next.
The prototype
A command-line script that scraped competitor data, estimated margins, and generated a plain-text attack plan using an LLM. It worked better than anything they had used commercially.
Building in public
500 sellers joined the early access list. Feedback reshaped the product from an internal tool into a full competitive intelligence platform — still built around that same core idea: tell the seller what to do.
Tactova launches
Multi-marketplace support, a full analysis console, credit-based caching, and an AI engine capable of generating market-specific Attack Plans in under 60 seconds.
What we believe
Strategy over data
Data is a commodity. The insight that tells you what to do with it is not. Every feature we build pushes toward decisions, not dashboards.
Seller-first by design
We are not a research platform monetising your attention. We are a tool you pay for because it makes you money. That alignment shapes every product choice.
Honest and transparent
We show you what the data actually says — even when it recommends not entering a market. Bad decisions made confidently are still bad decisions.
Credit as respect
You buy credits, not seat licenses. We cache results so you are never charged twice for the same insight. Your money should go toward analysis, not overhead.
The team
We are a small, focused team of ex-FBA sellers, engineers, and AI researchers. We operate lean so our margins can stay honest and our product can stay sharp.
Team page coming soon. In the meantime, say hello at hello@tactova.com
Ready to start?
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